JetBlue Reveals New Co-Branded ‘I Love New York’ Logo

[NYCA News]

NYCAviation:

JetBlue Reveals New Co-Branded ‘I Love New York’ Logo (http://nycaviation.com/2010/09/jetblue-reveals-new-co-branded-i-love-new-york-logo/)

JetBlue Airways and the Empire State Development Corporation on Monday revealed a new logo merging the JetBlue brand with the iconic "I Love New York" tourism campaign and logo.
[Click to Read Full Article (http://nycaviation.com/2010/09/jetblue-reveals-new-co-branded-i-love-new-york-logo/)]

[T-Bird76]

That's rather clever!

[GothamSpotter]

It's the first time the I <3 New York logo has ever been officially linked with a brand, so some folks are complaining that the state is selling out to corporate interests. At the same time, the deal helped save NY'ers jobs, so I don't think it's such a big deal.